Fashion clothing collections

Channel Rockstar Style With James Bay’s New Collection For Topman

British singer-songwriter James Bay is well known for his signature folksy music. But since the release of his debut album four years ago, the fedora-wearing, long-haired lad from Hertfordshire has also earned a reputation for his rockstar style credentials. And now, Bay is sharing that style with the rest of us by launching a collection with high street menswear giant Topman. The capsule line features 13 key pieces, from T-shirts to trousers and jackets, with the 26-year-old playing a pivotal part in the design process. “I’ve taken a lot of inspiration from performing live and the way I dress on tour,” Bay says. “Many of the details I’ve focused on are also based on my own original drawings and sketches.” Bay’s collection includes personal touches throughout, featuring hand-drawn illustrations from his sketchbooks and lyrics from his music. Topman’s creative director, Gordon Richardson, says it’s been exciting to collaborate with someone outside the world of fashion because it “challenges all our normal perceptions”. Each piece, he says, reflects Bay’s unique personality and the two-time Brit Award-winner was involved in everything from pantone selection to the choice of stitching. Key items from the collection start from £25 and go up to £200 for the more tailored, evening pieces. Here are some of our favourite items.

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Key Pieces

Prices from the collection start from £25 and go up to £200 for the more tailored, evening pieces. Here are some of our favourite items.

Black Embroidered Denim Trucker Jacket

The collection includes a staple black denim jacket, featuring an embroidered illustration of two hands interlocking on the back. The design was inspired by Bay’s 2015 debut album Chaos and The Calm. It’s sure to have a lot of emotional resonance for Bay, but for the rest of us, it offers even the sleekest wardrobe a side of ruggedness. Buy Now: £65

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