Few places are more elegant and alluring than the French Riviera. With its deep azure waters flecked with yachts and cobblestone streets crowded with some of the wealthiest and best-dressed travellers, the Riviera is where culture and class shine. Guided by this spirit, 88 Rue du Rhone has created Rive, a 25-piece collection of luxury timepieces. Named after the waterways that flow into the Mediterranean, Rive is inspired not only by the coast but also the region’s commitment to classic and modern film. To capture these influences, the range combines the contemporary and retro influences, with elements like oversized bezels and simple, modern dials. The collection includes a range of yellow gold, rose gold, black PVD and stainless steel bracelets, as well as lush leather straps in both timeless hues and statement-making shades. The pieces are all constructed with the highest quality Swiss-Made standards, using sapphire crystal glass, Swiss movements and genuine diamonds. The Rive watch collection is available now at 88rdr.com.