Whilst having lots of affordable products is great for everyday shoppers like you and me, who can afford a handful of cute garments at reasonable prices instead of paying hundreds of dollars just for one swim piece, it’s not great for the environment. 

There is no information regarding Cupshe’s position regarding the sustainability of their company on their site (probably for obvious reasons) so I can’t confirm if they’re following ethical or eco-friendly procedures in the production of their clothing and swimsuits. My guess would be that they aren’t.

Concerning their packaging, I can say that Cupshe is not very ethical as it is clear they have made no effort to minimize the amount of packaging for shipping their products. 

The external packaging of the shipment is made from non-recyclable plastic and each garment that you buy also comes in separate plastic packaging, which is not exactly eco-friendly.

Understandably, Cupshe doesn’t charge huge prices for their products so they probably do not have the profit margin to use alternative materials for their packaging to make it more eco-friendly.

I feel it’s the sacrifice you have to make, as more high-end brands can afford to be more sustainable with their practices and production but will charge out-of-touch prices for their products.

My Review On The Items I Ordered From Cupshe

I ordered a bunch of styles from Cupshe as I don’t actually have many flattering ones that look good in pictures. I opted for mostly high-waisted bikinis and it’s safe to say that I’m in love and not going back to regular low-cut bikinis! Now, let’s get started with the swimsuits (& the cover-up), starting with my favorite pieces first.

Pst – as I mentioned before, I wish I had gone for an S instead of XS. Most of these swimsuits still look and fit fine, but you just know that there’s going to be some unflattering bulging when you eat, etc. That’s why I’m swapping the swimsuits that I loved for an S instead!