Style & fashion

Hot Wheels and IWC Join Together on 'Racing Works' Toy and Watch

Hot Wheels and IWC Schaffhausen have collaborated on a watch and toy car combination that is sure to bring joy to collectors around the globe. Even better, they did so for a good cause.

The Mercedes-Bens 300SL Gullwing set, “Racing Works,” was designed to celebrate the 78th Goodwood Members’ Meeting where Austrian driver Laura Krhaihamer is set to drive the emblematic car this year.

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The Pilot’s Watch Chronograph Edition “IWC x Hot Wheels™ Racing Works,” with coordinating miniature Hot Wheels toy, was designed with the collector in mind. Monochromatic color schemes, flashy laser-engraved racing flag imagery, and a degree of cool bring it all together as one.

Iwc

Iwc

Iwc

Iwc

Iwc

The watch’s 43 mm case is made of grade five titanium, which is a material both teams signed off on. It’s lighter than steel (and harder, too). It’s not likely to corrode, so it’s popular in the automotive industry. The dark gray color is a natural result of the regular production process.

The chronograph is powered by the IWC-manufactured 69385 caliber movement. One can spy it through the shaded gray glass case on the back of the timepiece. The fitted black and silver textile wristband holds it all together while echoing the motifs of the matching toy car.

On the watch, the Hot Wheels logo can be spotted on the side. Onlookers will especially adore the trademark 68 painted onto the side of the toy car. The number 68 strikes a chord with both brands. IWC was founded in 1868, and Hot Wheels was introduced exactly one century later.

The entire presentation appears solid, coming in a metal toolbox. The beautiful packaging is sure to make this more of a collector’s item than a seasonal stocking stuffer or an everyday timepiece.

Iwc

Iwc

The set was unveiled by the CEO of IWC Schaffhausen, Christoph Grainger-Herr, and Chief Design Officer at Mattel, Chris Down, in an online presentation. 

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