They began to produce more bags in coated canvas, which was stylish and durable – since it now featured the GG monogram. Aldo designed the monogram using his father’s initials, and since the 1940s, it has become an iconic symbol of the Gucci label.

Gucci garnered a worldwide reputation, which only grew even more when Grace Kelly, Princess of Monaco, and Jackie Kennedy became customers and were seen with some now-famous Gucci accessories.

Fast-forward several decades and now the house of Gucci is one of the biggest luxury brands in the world. Under the guidance of creative director Alessandro Michele, who has fulfilled this role since 2015, Gucci has become known for its opulent, bold, geek-chic aesthetic.

Now a very popular brand with celebrities as well, Gucci often features on the red carpet of award shows, while singers, actresses, and sportspeople appear in Gucci campaigns.

Differences between YSL Vs Gucci

There are definitely some similarities between the items offered by each brand and their long histories, but it is their differences we are going to focus on to help you decide which brand is better suited to you.

1. Brand Aesthetic

YSL and Gucci both have very different brand aesthetics, and this is a very important aspect to take into consideration when making a decision.

YSL are often more minimalist in their designs, with much of the focus on the luxurious leather, which has been quilted and then features the YSL hardware. If you are looking for timeless, classic style bags, YSL is a great place to look.

On the other hand, Gucci is often much bolder in their designs, with lots of eye-catching prints and colors. In addition to this, they are famous for using interesting materials such as bamboo in their bags.

Gucci also offers their bags in a wide range of materials, including different leathers and coated canvases, if you love a logo-printed bag. The silhouettes of their handbags are also fun and unusual, and often include a mix of contemporary elements and archival pieces.