If you are a man in need of a simple yet pleasantly complex watch, you’ve found your one-stop shop with Skagen.

Skagen Watches are minimalistic and sleek by design yet still make a statement. By embracing ‘Danish minimalism,’ as stated by the company, Skagen Watches utilize design and color combinations that embody a coastal lifestyle. They feel that these products represent and honor their Danish heritage by using these calming colors and minimalistic designs. 

To play off of their “Danish by design” tagline, Skagen prides itself on using the country of Denmark to influence every aspect of their business. From manufacturing to collaborating, Skagen takes to leaning into Denmark’s distinct lifestyle to ensure beautiful products and a fantastic customer experience.

Skagen Watches: The Basics

History of Skagen Watches

Founded by a Danish couple, Henrik and Charlotte Jorst, in 1989, Skagen Watches quickly captured the watch scene after being showcased at a corporate gift fair in New York in 1991. 

While coming to America to continue his life in the beer industry, Henrik and Charlotte also began to represent and sell Danish manufactured watches on the side. The Jorst’s eventually partnered with Comtech Watches, another Danish watch manufacturer, who produced beautifully designed watches at a budget price point, making them a hit among the American consumer. 

Although Henrik and Charlotte were successfully selling these Comtech produced pieces, they soon realized how popular danish watches would become. Following this tradeshow, Skagen began to take flight under their new brand name in 1992. 

As the brand became more renowned, Skagen Watches fell into Bloomingdale’s New York location in 1995 and began distributing in Europe and Asia soon after. By the early 2000’s Skagen even had dedicated offices in Denmark and Hong Kong to fulfill their distribution needs. By 2012, the company was sold to the watch giant – Fossil Group.