Okay, so we all love ASOS, J.Crew, American Apparel, etc. etc. But you have to admit — our addiction to these retailers gets expensive. Thankfully we have cheap clothing stores like Forever 21 and H&M to (somewhat) stick to our broke-college-kid budget.
This lack of money and intense desire for new, fresh trends led me to do some research on less well-known brands that bring a new take to the fashion scene (and don’t cost a million dollars). And I’ve found a new favorite.
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Enter in our new obsession: Pomelo. Pomelo describes themselves as:
a modern brand that embodies confidence, effortless-chic, cool-glamour, and femininity with a measured dose of fashion-edge.
Uh, yeah. Got that right.
Pomelo produces new and unique styles inspired by fashions straight off the streets of Bangkok and Seoul. Their tag line is “Fashion born in Asia”. Using predominately Asian models and sticking to their roots of Asian pieces (e.g. this super chic kimono-inspired dress), Pomelo reveals a side of Asian fashion that we are not used to seeing, and we are in love.
Not to toot their horn even more but Pomelo also offers free shipping over 50 bucks and delivers to over 50 countries globally. They’re makin’ it.
And, if you’re still not convinced, The Zoe Report labeled Pomelo the next Zara. I’m sold!
Below you’ll find a few select styles I love from Pomelo and how I would style them. Be sure to check Pomelo out at www.pomelofashion.com.
For my first Pomelo pick, I chose this lovely long, glittery, floral, lace-up midi top (as shown in the header pic way at the top!). This top is the perfect combination of dainty/ladylike and sassy/confident — I mean, that plunging neckline says something. Also, this top is gonna turn heads. Is it a top? A coat? A dress? Way to keep ’em guessing.
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