Style & fashion

The 16 Best Luxury European Clothing Brands

12. Burberry

If you can’t spot the famous Burberry print from a mile away, do you even exist in the world? The famous house check pattern happened by accident in 1967 and quickly became synonymous with the British elite. Today, this same pattern can be seen on the likes of scarves, jackets, as liners in suiting, and on the brand’s handbags and luggage. 

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13. Ermenegildo Zegna

From humble beginnings in the late 19th century, Ermenegildo Zegna got his start in Italy weaving wool from four looms, creating some of the most luxurious clothing available today. With classic colorways of black, gray, and shades of brown, the latest offerings of cardigans, padded vests, and wool trousers are the high-end approach to a warm winter wardrobe, appropriate for all occasions.

14. Brioni

Focusing strictly on menswear gives Brioni the opportunity to ensure classic quality. Brad Pitt currently has his own collection within the brand. If dressing like Brad Pitt isn’t your thing, their made-to-order and bespoke business is the ultimate in personalization.

15. Hugo Boss

With their signature polos and current NBA collection, Hugo Boss has something for everyone. Tailored suits, hoodies, and sneakers are all on the docket from this brand that is the first German company to construct a brand identity within the menswear sector. The company was able to learn from its past and rebrand for today’s market with brick-and-mortar stores all over the world and clothing made to last past the trends.

16. Lacoste

Started by tennis player René Lacoste in 1933, the brand sought to revolutionize the courts in the form of a flexible, lightweight polo shirt in “petit piqué” cotton that became the ultimate polo and the basis for other brands to base their own styles on. Since then, Lacoste has become synonymous with elevated sportswear for those that don’t actually play sports. 

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