They’re here! Coming thirty-five years after the launch of the legendary E30 M3 – the very-first M series – BMW has unveiled the brand new M3 Sedan and M4 Coupe. Celebrating the 6th generation of the M3 and 2nd generation M4, which first arrived on American shores thirty-three years ago, BMW is again delivering its uncompromised street and track capabilities.

First, let’s talk about those venomous looking front grilles. With a viper like a facade ready to strike at any moment, both cars don a brand new, and much angrier looking display.

Described as the most aggressive and focused models to date, “design is resoundingly function-driven, pure and reduced without compromise,” says Senior Vice President BMW Group Design Adrian van Hooydonk. Taking an even more significant step away from their non-M series brethren, this new BMW “provides an emotionally engaging window into the vehicle character.”

Sporting a large and deep frameless “coffin” grille design, this new look from BMW feeds the massive amounts of air needed to cool both the 3 and 4 M Series engine. With extra cooling provided by large additional intakes on either side of the kidney-shaped grilles, the vertical intakes for the Air Curtains help accentuate the width of the car. The German’s have made this duo look bigger, nastier and whole lot hungrier for speed.

How much hungrier? BMW M GmbH has boosted power in the new M3 and M4 by 48 hp. Or 59 hp if you go for the competition models.

Powered by the latest version of the 3.0-litre, inline-cylinder, BMW TwinPower Turbo S58 motors, capable of producing 503 hp, both the M3 Sedan and M4 Coupe also offer the choice of a traditional 6-speed manual transmission, a rarity amongst performance cars like this. Those accustomed to automation will have an eight-speed gearbox to enjoy.