With A Knit

There are men who shudder at the mere mention of a printed shirt, and we get it. Even under a knit, pulling one off is a tricky business. Sure, there may be less of it on show, but trust us, kids’ TV presenter vibes will be rampant if you get it wrong.

If you’re not looking for a career as a manic grinner, learn to do the look the grown-up way. “Consider the occasion,” says Original Penguin design director Adam Weir. “For something more formal, keep the shirt pattern simple and pared-back with similar tones to the rest of your outfit.”

Once you’ve shaken off your menswear training wheels, use different types of knitwear to adjust how much of the shirt is on show. A crew-neck gives maximum coverage, whereas a V-neck, followed by a cardigan, allows you to show off more of your newfound styling skills.

With Chinos

The easiest way to swerve the lads-night-out look is to do away with jeans altogether. Replace denim with the humble chino, and they’ll give your look a tailored feel without going full-throttle formal.

“Pairing a printed shirt with chinos will update a classic smart-casual look,” says Street. “Teamed with navy or stone below, a printed shirt can be used to add a splash of colour, texture or fun to a relatively safe trouser.”

The look’s greatest asset? Versatility. Tuck the shirt in for a more formal finish or leave it untucked for louche Parisian vibes. When it comes to outerwear, you can be just as flexible (biker jackets, bombers, overcoats all work well), but chill out with the interest to avoid clashing with the shirt and instead go for clean lines, low detail and neutral colours.

The Best Brands For Printed Shirts

Reiss

The designers over at premium high-street chain Reiss certainly know their way around a printed shirt. The brand takes its characteristic flattering cuts and luxe materials and pairs them with eye-catching patterns that straddle the line between standout and subtle to masterful effect. Expect slim fits, dark florals and the occasional vibrant Cuban collar.