What does your wardrobe say about you? Is it a perfect reflection of your personality down to the customized nameplate necklace and funky skirt you got during study abroad in Spain? Or does it simply say “I got all of this stuff at Target?”

If your wardrobe is more like the latter, there are lots of things you can do to put more of your personality into your fashion sense. You don’t have to break the bank to do it, and it truly is simple.

Here are my top 7 tips to personalize your wardrobe and make it scream YOU!

Related reading: How to Build the Perfect Wardrobe That Is Stylish & Functional

Table of Contents

1. Develop your personal brand.

If someone were to look at an outfit you’d wear on a typical day, would they immediately recognize it as yours? Is that outfit “very you,” or could it belong to anyone?

Branding is important in marketing and business, but it’s just as important in fashion to know who you are and have your own personal brand that sets you apart from everyone else. Strong brands are magnetic — you can’t help but pay attention to them. Channel some of that magnetism with your style.

How to develop your brand? Start by making a list of adjectives that describe your style, like “fun, eclectic, exciting, unique”, or “polished, chic, timeless, sophisticated.” If you aren’t sure what your style is, describe a style you’d like to have or the personal style of someone you admire. Even better, just describe your personality.