You only need to look at their Instagram posts to understand how fun-loving and passionate this crew is. They love what they’re doing, and they love their products, which is very cool.

#2: They Have a Unique Business Model

The name “The Fifth Watches” has two meanings. First, it describes the brand’s aesthetic – a blend of modern Melbourne design and classic New York style.

It’s also a nod to their business model: products are released on the 5th of each month for five days, while supplies last (they sell out quickly).

This is why it’s important to sign up for free as a VIP member. You’ll early access to the entire collection (9 hours before the general public) and exclusive access to the new collection (like the one I’m wearing).

The Watches

TFW has a handful of styles in two different collections. I really like the black-on-black Brooklyn from their New York Classic collection.

Here are the specs:

• All black
• Two stitched straps (one matte, one shiny)
• No second hand
• 40mm face
• Thin depth (around 6mm)

The matte strap is perfect for casual wear, and you can swap it out for the patent leather strap if you wanted to dress it up.

For this post, I kept things casual with a high quality white t-shirt, a nylon jacket with retro vibes and tropical weight wool trousers (links below).

t-shirt | jacket | trousers | watch | sunglasses

This watch would also look great paired with a navy, black or grey suit, but it’s a perfect addition to a simple, casual outfit like mine.

Want a New Watch?

Check out The Fifth Watches to see their current and upcoming collections. Make sure to become a member (it’s free) so you’ll have access to the new collection, including the all black Brooklyn.

Would you wear this watch? Leave a comment below!