Men's fashion guides

How To Wear The Nineties Trend Today

“Do you remember the first time?” crowed Jarvis Cocker back in 1994. If the answer is yes, you may have wanted to forget the nineties ever happened – jorts, tinted sunglasses and bandannas all ensured the decade ingrained itself as the era that style forgot.

Despite this unceremonious assessment, the nineties resurgence has hit full throttle. If this thought fills you with more dread than the final scene of Se7en, fear not. They say hindsight is 20:20, and luckily, that means we’re now able to see through the ‘eclectic’ clobber and dodgy hairstyles to pick the good stuff buried under those khaki cut-offs.

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“There’s a lot of nostalgia at the moment for things like washed out denim, bucket hats and oversized tailoring,” says Jenny Kennedy, a stylist who has dressed the likes of A$AP Rocky, Jared Leto and Pharrell. “This is partly because many of the people who are now heading up brands are themselves children of the nineties.”

It’s easy to dismiss the decade, but for all of its obvious flaws, the nineties delivered when it came to dressing for personality. “It was very tribal and had a lot to do with self-expression, which is perhaps why it resonates so well today,” Kennedy adds.

Here we’ve rounded up six nineties trends that are relevant right now, along with some simple tips for wearing them without looking like you’ve been mmmbop’d upside the head.

6 Key Nineties Trends

Grunge

Did grunge ever really go away? It’s been almost 30 years since Kurt Cobain burst onto the scene, fully-formed and resplendent in a shaggy jumper and patched-up denim, and yet it’s easy to imagine him commanding the stage at this year’s Glastonbury or walking the red carpet at the Grammys.

While the word itself used to be interchangeable with grubby, the modern take is all about engineered fits and luxurious textures. Hip-hop’s musical mavericks – A$AP Rocky, Kanye West and Travis Scott – wear their Nirvana influences on their checked sleeves, teaming oversized flannel shirts with ripped denim and leather.

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