Is Coach A Luxury Brand? All The Details You Need To Know
*Disclosure: This post may contain affiliate links, which means that we get a commission if you decide to make a purchase through our links, at no cost to you. Read our disclaimer for more info. American brand Coach is known for its stunning fashion collections and beautiful handbags – but can we consider Coach a luxury brand?
Coach has been a staple in the American fashion and leather goods market for years thanks to its high-quality items and sleek, modern designs. The brand always delivers on utterly irresistible handbags, but can we add Coach to the list of designer and luxury brands in the fashion industry?
Coach’s contemporary, stylish designs, made with good-quality materials, as well as the brand’s long history, mean that some may consider it to be a luxury brand.
However, the price point of Coach purses and handbags is not the same as other luxury and high-end fashion brands such as Louis Vuitton or Gucci, so others may not view Coach as being a true luxury brand.
This article is going to consider the history of Coach, the quality of its products, and some of the top Coach items before coming to a conclusion on the question, is Coach a luxury brand?
Is Coach a Luxury brand?
The history of Coach
The Coach brand was founded in 1941 and initially began as a family business and workshop in Manhattan, named Coach New York.
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The workshop encompassed six leather workers and the company began by making wallets, all of which were made by hand. The workshop was transformed into a brand of its own in 1946, when husband and wife duo, Miles and Lillian Cahn joined Coach and bought their knowledge of leatherworks and businesses with them.
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In 1962, the Cahn’s hired Bonnie Cashin and named her as the first head designer – she refreshed the colors and proportions of designs and added her own element of individuality, all of which reflected the mood of 1960s New York City.