An enlightened man no longer thinks of fashionbeans.com/article/how-to-wear-pink-men/ as something that only comes cut with an A-line hem or replete with buttons that fasten the wrong way around. And yet, it’s still a colour that’s criminally underrepresented in most wardrobes.

“The main worry for guys is that they could look effeminate in pink,” says Mr Porter contributing style director Dan May. “But no colour is off limits. It’s just the way you style it and the confidence with which you pull it off.”

The likelihood is that your wardrobe already has a rosy tinge. You’ve probably got a pink shirt, which you may or may not call ‘salmon’ and break out only for weddings. Tucked in a drawer, there’s a pair of pink socks that you got for Christmas and only air on laundry day. Perhaps there’s a cerise-and-black striped tie that you wear, despite not being convinced you like it, because someone once said it suited you.

And that’s a shame. Because deployed properly – rather than as an afterthought – pink is personality. “Wearing pink automatically tells people you’re a confident character,” says Tony Cook, a stylist who has dressed the likes of A$AP Rocky.

Its absence from most outfits means it stands out in yours and, so long as you pick hues that suit your skin tone and that sit pretty with the rest of your outfit, it’s a statement that flatters.

A History Of Men Wearing Pink

Though these days Barbie’s outfits come in pink and Action Man’s don’t (admittedly, pink doesn’t exactly make for great camouflage), it’s a modern gender split, says May. “Until the 20th century, toddlers of either sex were normally dressed in white, but when colours were used, boys were dressed in pink.”

The thinking was that since pink was closer to red and therefore a strong colour, it was inherently more masculine. It wasn’t until some spurious mid-century neurology was misunderstood to mean women preferred redder tints that Barbie began to opt for the hot pink paint job on her convertible, while Action Man donned fatigues.