It 1921 things really took off for Converse, when a young, semi-pro basketball player by the name of Chuck Taylor joined the company as a salesman. Taylor had a lot of ideas concerning improvements that could be made to Converse’s basketball shoe, and within a year of him starting, they’d all been implemented.

Increased flexibility and ankle support, a stylistic makeover and the addition of a star-shaped patch to the inner ankle, bearing the signature of the man himself, making it the first ever sportsman-endorsed athletic shoe.

Converse All Star

Today, the Chuck Taylor All Star is fashion icon. At last count, over 550,000,000 pairs of these simple basketball shoes had been made and sold around the world – a number that continues to grow year on year.

What Makes The Chuck Taylor All Star Great?

The monumental success of this unassuming sneaker is its simplicity.

Converse All Star

The Converse Chuck Taylor All Star is the definition of good design, in that it solved a problem in as straightforward and elegant a manner as was possible. So much so, in fact that it has remained relatively unchanged to this day.

Its beauty lies in the fact that it’s not bursting at the seams with cutting edge technology, or futuristic materials. It simply does what it says on the tin, and a damn sight better and more stylishly than any of its competitors and at a price that mocks many of today’s most hyped new drops.

How To Wear The Chuck Taylor All Star

Perhaps the greatest feature of the All Star is its versatility. It’s a Swiss Army knife of a shoe that can be worn with any casual outfit you could care to think of, or a suit for the right occasion. A myriad of colour variations only add to the number of ways in which it can be styled.

Converse All Star

We could go on forever listing every possible way to wear a pair of these timeless essentials, but in true All Star spirit, the best thing is to just keep it simple.