A watch is one of the most important accessories that somebody can purchase — if not the most. After all, there is no point in having an established wardrobe that works for you if you don’t have a reliable, everyday watch.

Therefore, it makes sense to put a lot of thought into the kind of watch that you want to buy before you take the leap and make a purchase. However, as any fashion aficionado knows, often looking into something as exciting and broad as a watch design can mean jumping directly into a huge rabbit hole, and who really has the time for that?

In this article, we will save you time by presenting you with a holistic overview of the best Swiss watch brands that are on the market in 2020. As well as providing an overview of the brand names and their features, we will also offer a few words of fashion advice that might help you determine whether or not it’s the right option for you.

1. Audemars Piguet

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Audemars Piguet is a Swiss brand that is synonymous with luxury. Founded in 1875, the company has made a name for itself by crafting exquisite clocks and watches. Notably, the company continues to be a family-owned business to this day, gaining more than 1.1 billion Swiss francs (1.2 billion USD) in revenue in their last reported year.

Nearly 150 years from its founding, Audemars Piguet is still making remarkable watches in 2020. In fact, the brand introduced several contemporary models, with some of the most popular models including reimaginings of the brand’s classic Royal Oak Offshore and Code 11.59 models.

For example, the new Code 11.59 collection offers customers stunning colour options, as well as the choice of either pink, white, or two-toned gold. One standout edition about the 11.59 model was the “Grande Sonnerie Carillon Sonnerie”, which features whimsical artwork by Anita Porchet.