OK, so the name ManCave might be a bit suspect, but the brand’s affordability means you won’t have to save to switch to a more natural grooming routine.

Key Products: The Lemon & Oak Shower gel is the perfect morning wake-up call, while the Face Scrub contains fine olive stone particles (rather than plastic beads) to slough away dead skin cells.

Virtus By Big Green Tree

Handmade in small batches in Derbyshire, Big Green Tree’s small but focussed Virtus range includes everything you need for a top-to-toe, chemical-free grooming routine.

Key Products: The Soothing Aftershave Balm is great for calming freshly shaved skin and, thanks to a combination of juniper, lavender, and patchouli, offers a pleasant scent to boot. Meanwhile, the Hand, Body & Foot Scrub, made with sea salt and shea butter, is the perfect way to smooth out your rough edges and is – remarkably – made from just 10 ingredients, too.

Neal’s Yard Remedies

Pretty much a household name (you’ve definitely picked up one of the brand’s other-half gift packs in a pinch, trust us), Neal’s Yard Remedies has been at the forefront of natural skincare for over 30 years.

Its blue plastic bottles are made of 100 percent recycled material, while the glass ones are recyclable. And the packaging, in general, is kept to an absolute minimum – even the cornstarch chips Neal’s uses to safeguard online orders are compostable.

The company’s popular men’s range, NYR Men, is based around beneficial botanicals like calendula, lavender, and rooibos, and proves that efficacy and ethics can go hand-in-hand.

Key Products: The Calming Aftershave Balm and Close Shave Cream are especially good. Look out, too, for its wide range of organic essential oils which, when added to a little carrier oil, make great, inexpensive fragrances.

John Masters Organics

If you’re as fussy about what you put on your hair and scalp as you are on your mush, then you might want to investigate this premium haircare brand from John Masters, which swaps harsh chemicals for natural organic substitutes.