Everlane’s radical transparency about the true costs behind their products is a breath of fresh air. They reveal the cost breakdown behind every aspect of their production process from materials and labor to transport, duties, and hardware. Basically, Everlane is a remarkable brand to support now and forever.

4. Todd Snyder

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Inspired by his love for New York City and desire to re-envision the way modern American men present themselves to the world, Todd Snyder launched his eponymous label in 2011. As soon as it hit the streets, Todd Snyder proved that good style could be attainable, casual, and unique.

Todd Snyder’s designs offer a fresh take on men’s fashion, combining traditional styles with modern trends, colors, and materials. His polos are nothing short of stunning, elegant, and something that every guy needs in his wardrobe. Continuing to push his creativity, love for design, and support of other brands and creatives, Todd Snyder often collaborates with brands such as Champion, New Balance, and Moscot to create capsule collections that continue to innovate and inspire what style is to the modern man.

5. Fred Perry

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In a time where activewear, luxury sportswear, and tennis culture are as relevant as ever, Fred Perry continues to thrill the masses with its flawless merging of intrinsic English designs, rock subculture, sportswear, and, of course, tennis.

Fred Perry, considered to be the best-dressed tennis player of his time, took sportswear to streetwear, dubbing the twin tipped Fred Perry shirt as a piece of British subcultural uniform since the 1950s, inspiring each following generation to adapt, adopt, and style this classic piece to fit their world.

In addition to its classic polos, you can find effortlessly cool sweatshirts, sweaters, boots, trousers, coats, and carrying bags from this classic English label. Fred Perry is a brand whose desire to story tell prompts collaborations with brands and labels such as Casely-Hayford, Nicholas Daley, and Comme des Garçons to create unexpected, inter-generational, timeless pieces.